2024年8月12日，台铃全球第十个智能制造基地越南基地在越南新安省正式投产，首批“越南制造”台铃长续航电动车量产下线，再树全球化战略的重要里程碑。
活动当天，当地政府领导、供应链合作伙伴及300多名首批签约经销商客户到场，共同庆贺台铃越南基地顺利投产。
该基地投产后，台铃将为越南引入了先进的技术成果和绿色出行方案，并辐射东南亚地区，全速推广两轮电动车全球化进程。
越南开跑，加速全球化进程
随着全球电气化进程的加快，电动车需求正成为推动贸易增长的重要动力。2023年，台铃也升级了品牌出海的全球化战略，积极布局全球品牌门店，尤其是东南亚市场打造越南、印尼标杆市场，推动品牌全球化。
8月12日，台铃越南智造基地在越南兴安省顺利投产，兴安省相关领导高度重视并应邀岀席，其表示将大力支持台铃在越南的发展。
当天，兴安省工业区管委会投资科科长范春科，与台铃集团高层领导一起为基地庆祝剪彩，300多位经销战略伙伴及供应链伙伴共同见证。自此，台铃宣布正式全面进驻越南。
越南拥有4500万辆摩托车，但电动化率仅为9%。在“限摩令”和“油转电”政策支持下，越南电动两轮车市场正快速增长，预计2025年市场规模将突破80亿美元。
面对日益增长的市场需求，台铃将越南视为全球化战略关键市场之一，计划通过本地化投资和发展，推动越南成为全球电动两轮车产业链的标杆。
台铃集团高级副总裁孙木钗表示，作为联合国环境署电动出行及一带一路的战略合作伙伴，台铃一直携手联合国环境规划署在全球多个国家和地区推动电动出行合作项目，并于2022年在越南成功落地项目。
“美豪市地理位置优越、交通便利、园区成熟，是布局越南的理想选择，也为立足越南、辐射东南亚打下重要基础。”
台铃集团副总裁兼海外事业部总裁陈迎升也表示，TAILG将摸索建立越南本土化、赋能型的营销模式，推动东南亚尤其是越南区域业务的全面增长，助推海外再造一个台铃的梦想。
深耕本土，第10座全球工厂
作为全球长续航电动两轮车的开创者，台铃从事电动出行领域超过20年，设有行业领先的技术研发中心和全产业链服务，获得了1000多项国家专利，并多次参与行业标准制定。
越南智造基地作为台铃全球第十个研发制造基地，占地4万平方米，年设计产能35万辆，将成为台铃在海外市场的重要支撑。
该基地集技术研发、智能制造、销售和售后服务于一体，不仅推动当地经济和就业，还将助力加速越南两轮车电动化进程。
随着台铃越南基地的正式投产，根据战略发展计划，台铃将携手渠道客户与产业链伙伴，聚焦长续航电动车，共同推动越南电动两轮车市场蓬勃发展。
投产仪式上，台铃海外事业部越南战区总监肖天宝还公布了三年战略规划，并与首批战略客户签署合作协议，通过品牌、产品、制造、渠道四大维度的策略支持和“5+N”赋能体系，打造全球化与本土化的双赢平台。
台铃将持续为越南消费者提供优质的产品与服务，并以越南为中心，辐射东南亚地区，为周边国家带来更多商机与产品。
作为联合国电动出行合作伙伴和全球长续航电动两轮车开创者，未来台铃还将积极在越南落地更多公益项目，将中国在清洁能源交通工具探索的经验和成果带向越南。
On August 12, 2024, Tailing's tenth global intelligent manufacturing base, the Viet Nam base, was officially put into operation in Sinh An Province, Viet Nam, and the first batch of "Made in Viet Nam" Tailing long-range electric vehicles rolled off the production line, marking another important milestone in the globalization strategy.
On the day of the event, local government leaders, supply chain partners and more than 300 customers of the first batch of contracted dealers attended the event to celebrate the successful production of Tailing Viet Nam base.
After the base is put into operation, Tailing will introduce advanced technological achievements and green travel solutions to Viet Nam, and radiate to Southeast Asia to promote the globalization of two-wheeled electric vehicles at full speed.
Viet Nam started to accelerate the process of globalization
As global electrification accelerates, demand for electric vehicles is becoming an important driver of trade growth. In 2023, Tailing will also upgrade the brand's globalization strategy of going overseas, actively layout global brand stores, especially in Southeast Asia, to build benchmark markets in Viet Nam and Indonesia, and promote brand globalization.
On August 12, Tailing Viet Nam Intelligent Manufacturing base was successfully put into operation in Hung Yen Province, Viet Nam, and relevant leaders of Hung Yen Province attached great importance to it and were invited, expressing their strong support for the development of Tailing in Viet Nam.
On the same day, Fan Chunke, Chief of the Investment Section of the Management Committee of Hung Yen Provincial Industrial Zone, and the senior leaders of Tailing Group cut the ribbon for the celebration of the base, which was witnessed by more than 300 distribution strategic partners and supply chain partners. Since then, Tailing has officially entered Viet Nam.
Viet Nam has 45 million motorcycles, but the electrification rate is only 9%. With the support of the "motorcycle restriction order" and "oil-to-electricity" policies, Viet Nam's electric two-wheeler market is growing rapidly, and the market size is expected to exceed US$8 billion by 2025.
In the face of growing market demand, Tailing regards Viet Nam as one of the key markets for its globalization strategy, and plans to promote Viet Nam as a benchmark for the global electric two-wheeler industry chain through localized investment and development.
Sun Muqi, senior vice president of Tailing Group, said that as a strategic partner of the United Nations Environment Programme on electric mobility and the Belt and Road Initiative, Tailing has been working with the United Nations Environment Programme to promote electric mobility cooperation projects in many countries and regions around the world, and successfully implemented the project in Viet Nam in 2022.
"With its superior geographical location, convenient transportation and mature park, Mehood City is an ideal choice for the layout of Viet Nam, and also lays an important foundation for basing itself in Viet Nam and radiating Southeast Asia."
Chen Yingsheng, vice president of Tailing Group and president of the overseas business department, also said that TAEG will explore the establishment of a localized and empowering marketing model in Viet Nam, promote the comprehensive growth of business in Southeast Asia, especially in Viet Nam, and boost the dream of rebuilding a Tailing overseas.
Deeply rooted in the local area, the 10th global factory
As the world's pioneer of long-range electric two-wheelers, Tailing has been engaged in the field of electric mobility for more than 20 years, has an industry-leading technology research and development center and whole industry chain services, has obtained more than 1,000 national patents, and has participated in the formulation of industry standards for many times.
As the tenth R&D and manufacturing base of Tailing in the world, Viet Nam Intelligent Manufacturing base covers an area of 40,000 square meters and has an annual design capacity of 350,000 vehicles, which will become an important support for Tailing in overseas markets.
The base integrates technology research and development, intelligent manufacturing, sales and after-sales services, which will not only promote the local economy and employment, but also help accelerate the electrification of two-wheelers in Viet Nam.
With the official commissioning of Tailing's Viet Nam base, according to the strategic development plan, Tailing will work with channel customers and industry chain partners to focus on long-range electric vehicles and jointly promote the vigorous development of Viet Nam's electric two-wheeler market.
At the commissioning ceremony, Xiao Tianbao, director of the Viet Nam Theater of Tailing's overseas business department, also announced a three-year strategic plan and signed a cooperation agreement with the first batch of strategic customers to create a win-win platform for globalization and localization through strategic support and "5+N" empowerment system in the four dimensions of brand, product, manufacturing and channel.
Tailing will continue to provide high-quality products and services to Viet Nam consumers, and radiate Southeast Asia with Viet Nam as the center, bringing more business opportunities and products to neighboring countries.
As a United Nations electric mobility partner and the pioneer of long-range electric two-wheelers in the world, Tailing will actively implement more public welfare projects in Viet Nam in the future, bringing China's experience and achievements in the exploration of clean energy transportation to Viet Nam.